I’ve already written 2 posts about SWOT questions and SWOT process. Read them first. This post delivers a few more cool questions for discovering opportunities. I heard these at the Innovation Cocktails meeting organised by @karpusj last year in Brussels….
4 commercial questions
Where are your (potential) customers blocked?
What else are my (potential) customers buying, from whom and why?
What are the alternatives to my product and why do people buy them?
My product delivers [X]. What is [X] a substitute for [Y] ? How else can we deliver [Y] ?
2 other questions for any process
Where are we wasting resources?
How do other industries tackle similar issues? What can I copy?
Voila! Simple, to the point…
Good luck!
D
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Published by Dan Steer
For the last 17 years, I have been helping businesses and individuals to achieve their goals through delivery of tailor-made learning and development initiatives.
Most of the time, I deliver training, coach individuals, facilitate brainstorming sessions, round-table meetings and workshops.
As a consultant, I help my clients to promote and profit from the infinite learning opportunities within and without their own organisation, drawing on my L+D management experience, strategic approach and creativity,
As a speaker, I inspire through story, humour and pertinent little bits of theory.
I believe that the world would be a better place if people were happily working on their mission with competence and alignment to personal values.
As a freelance worker since 2008, I have helped more than 11000 individuals to improve their presentation, communication, commercial, leadership and negotiation skills.
I confront people with their own behaviour and convictions, facilitating and giving pertinent feedback and clear ideas on where to continue good work and improve.
I seek to satisfy my clients with creative and to-the-point solutions…
…and I make music, but no-one pays me much for it yet :-)
First single here: https://www.youtube.com/watch?v=x0ShlY95X4E
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So helpful for my assignment